Meta Ads 101
How to Set Up a Facebook Advert for Maximum Conversions and Minimum Cost Want to get more out of your Facebook ad spend? This one-hour webinar will walk you through how to properly set up a high-performing Facebook advert that delivers results without unnecessary spend. Ideal for small business owners, marketing professionals, and anyone looking to improve their Facebook ad performance.
Mastering Meta Ads for Business Growth
Unlock the power of Meta Ads (Facebook & Instagram) to grow your business with confidence and clarity.
In this practical, results-driven course, you’ll learn how to create high-performing Meta ad campaigns that actually convert — no fluff, no jargon, just actionable strategies tailored for small business owners and marketers.
Whether you're just starting out or have tried ads before with little success, this course will equip you with the skills to plan, build, and optimise your ads for maximum impact and minimum waste.
What You’ll Learn:
✅ Targeting That Works
Learn how to define and reach your ideal customer with precision. We'll cover how to use audience insights, interest-based targeting, and lookalikes to get your message in front of the right people.
✅ Creative That Converts
Discover how to use engaging visuals, video, and messaging that capture attention and drive action. You'll learn how to test different creative formats to lower ad costs and boost performance.
✅ Smart Budgeting & Campaign Planning
Avoid wasting money. We’ll show you how to structure your campaigns, set realistic budgets, and interpret key metrics so you always know what’s working — and what’s not.
✅ Optimisation for Ongoing Success
Go beyond “set it and forget it.” Learn how to tweak and refine your ads for better results over time without blowing your budget.
By the end of the course, you’ll feel confident launching Meta ad campaigns that get real results — more clicks, more leads, more sales.
Ideal for: Startups, solo entrepreneurs, service providers, and small business owners who want to market smarter — not harder.
